Tag Archives: brand

Editor’s Note: Change Is in the Air

Coming Soon: A New Metal Construction Association Website

By: John Ryan, Metal Construction Association

Change is good. And you’ll soon see a lot of changes to The Metal Initiative’s blog and website.

We are excited to announce that The Metal Initiative (TMI) will be relocating to Metal Construction Association’s (MCA’s) new website, which is scheduled to launch later this month. You’ll start to see the look and feel of this blog change over the coming days, and it will be retitled as the Metal Construction Association blog. You’ll still find the same insights, news and information here, so we hope you’ll continue to follow us, and check out the new website later this month at http://www.metalconstruction.org, as well.

A little background: The Metal Initiative (TMI) was created in 2007 as the market development arm of the Metal Construction Association. Recently the association decided to discontinue the TMI brand, and fold all market development initiatives (including The Metal Initiative’s website and blog) underneath the MCA brand. As part of this initiative, earlier this year MCA introduced a new tagline–Build Legacies: Metal–that will be a focus of the association’s brand going forward.

In short, we’re not changing who we are or what we do, we’re just realigning and simplifying our brand in an effort to increase clarity and eliminate confusion. You can still count on the Metal Construction Association to be the leading source for innovation, information and education about metal walls and roofs.

We hope you’ll stay connected with MCA via this blog, Facebook, LinkedIn, and of course the new website. We are excited about this new beginning, and look forward to continuing to provide relevant and inspiring information about metal construction!